Vice President Communications and External Affairs, Raytheon Missile Systems
Jon Kasle is vice president of Communications and External Affairs at Raytheon Missile Systems (RMS). Raytheon Company (NYSE:RTN), with 2013 sales of $24 billion and 63,000 employees worldwide, is a technology and innovation leader specializing in defense, security and civil markets throughout the world. Raytheon is headquartered in Waltham, Mass.
Kasle oversees global branding, organizational communications, digital and social media, public relations, community relations, and media services at the world’s leading producer of weapons systems for the United States military and the armed forces of more than 50 international customers. Prior to joining RMS, Kasle was responsible for the Corporate Public Relations function of Raytheon Company, providing counsel to senior management and guiding communicators throughout Raytheon to ensure alignment of external communications strategies and messages with strategic business priorities. In that capacity he was responsible for financial communications; issues management and communications; integrated, enterprise-wide communications programs; international public relations; technology and innovation promotion; toptier media relations and company spokesperson duties; media analysis and training; and message delivery at key company and industry events. Kasle joined Raytheon in 2006 following 10 years at MSL Group, a leading international public relations consultancy where he was senior vice president and member of the leadership team. He led MSL’s global technology practice at its New York headquarters and also oversaw the agency’s corporate and technology practices in its Boston office. Earlier in his career, Kasle was a vice president at MSL’s Los Angeles office where he led national programs for international technology clients.
He also served as vice president of corporate communications for Royal Philips Electronics, the global consumer and professional technologies company, where he built and led Philips’ first corporate communications function in North America supporting a diverse range of divisions and product lines.
Kasle entered the public relations field in the electronics industry as a PR manager at Panasonic Company. He began his career as a journalist in New York at Thomson Publishing and Fairchild Publications, and holds a Bachelor of Science degree in print journalism from Boston University.